Disavow Links: How to use the Google tool to ignore backlink
Here is the last function inserted in webmaster tools: a new tool that will ask Google to ignore (disavow) the backlink you think of low quality, but above all can be so regarded by Google, thus eroding the quality and positioning of the your site.
Backlinks are in fact the major signals that Google uses to evaluate the quality and interest to users of a site and to determine the PageRank (along with about 200 other factors), are also the main tool for optimizing off-site improvement the positioning of a site. Google also has the objective of combating linkspamming, both with updates of the algorithm is in manual mode.
It may happen that a site is involved in a mechanism of this kind, in which case you'll get a message on your Webmaster Tools account, indicating the detection of a system of unnatural links (paid links, link exchange, link schemes ...) . If you receive a message that you try to eliminate as much as possible backlinks are considered spammosi. This is certainly a best practice, because it protects the image (and placement) of your site. But there is the possibility that not all of these links can be set aside and that is where we introduce the new tool Disavow Links. Warning! In its use Google gives this advice:
"This is an advanced feature and should be used with caution. If used incorrectly, this function can potentially damage the performance of your website in search results of Google. It is recommended to use disavow only if you believe you have a considerable number spammy links, link artificial or low-quality links pointing to your site, and only if you are sure that the connections are causing problems for your site. "
To use it you have access to Webmaster Tools and then go to this link. You have to choose the site for which you want to apply the disavow. You will then be asked to upload a text file with the following structure: